Global Coalition for Peace
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Problem:
With the election of a new president opposed to the Iraq War, the Global Coalition for Peace wanted to create a campaign to re-assert the importance of an immediate withdrawal.
Solution:
We came up with a simple outdoor campaign that focused on the spiraling cycle of war, reminding viewers that the violence perpetrated abroad will breed the hatred that fuels tomorrow’s violence.
Credits:
Copywriter + Peacenik
Agency:
Big Ant International
Awards:
Clio Awards - Gold
Cannes - Silver
One Show - Silver
OneShowDesign- Gold
NY Festivals - Grand Winner + Gold + Gold
D&AD - In Book
Lürzer's Archive
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